Business Inquiries
EngageLab

AI-First Customer Engagement Platform

Build stronger customer relationships with AI agents, unified customer data, and reliable delivery across channels. Redefining Customer Relationships for the AI Era.

Get Started for Free

About EngageLab

EngageLab, a flagship brand of Aurora Mobile (NASDAQ: JG), is an AI-first customer engagement platform purpose-built for global growth. The platform unifies identity verification, omni-channel messaging, marketing automation, and AI-powered customer support—connected by unified lifecycle customer data that spans from onboarding to lifelong engagement. Unlike fragmented point solutions, EngageLab enables teams to start with any single capability and expand seamlessly into a fully integrated platform, powered by native AI (GPTBots) with no seat-based pricing.

Core Pillars of Capability

EngageLab Channels

Global Reach with Enterprise-grade Reliability

EngageLab stands out with its proprietary global messaging network, supporting AppPush, WebPush, SMS, Email, WhatsApp, and more—all with industry-leading deliverability and compliance. Owned channels mean controllable delivery quality and better long-term TCO. The platform is optimized for high-volume, mission-critical messaging, offering real-time intelligent routing, localized channel optimization (including deep integration with Asian device manufacturers), and transparent, granular analytics. EngageLab's infrastructure ensures messages reach users faster and more reliably worldwide, with proven scalability to billions of daily notifications and 24/7 expert technical support.

EngageLab Marketing

AI-driven Omnichannel Orchestration

Unlike traditional marketing tools, EngageLab's automation engine enables brands to orchestrate seamless, cross-channel user journeys—combining behavioral triggers, real-time segmentation, and dynamic content personalization across every touchpoint. The visual journey builder empowers marketers to launch, analyze, and iterate campaigns without code, while built-in AI continuously optimizes timing, channel selection, and content for maximum conversion. Unified lifecycle customer data powers deep integration across channels—marketing signals feed into support, and support insights feed back into operations—enabling precise targeting and closed-loop analytics across the entire customer journey.

EngageLab Support

AI-powered Global Customer Support

Transform customer service with LiveDesk, an AI-driven platform that seamlessly integrates human and digital agents. Powered by GPTBots, LiveDesk's AI agents handle multi-step workflows and complex tasks—not just Q&A—across chat, email, social media, and third-party platforms. With 24/7 AI agents, intelligent ticket routing, automated responses, real-time translation, and seamless human-AI handover, LiveDesk delivers instant, professional support at scale. No seat-based pricing means support capacity grows without growing costs—aligned with the goal of reducing manual workload through AI.

EngageLab Verify

Identity Security & Trust

Protect every digital interaction with advanced behavioral CAPTCHA, robust OTP delivery (via SMS, email, WhatsApp, and voice), and Silent Auth. Built-in anti-fraud mechanisms—including SMS pumping protection, IRSF prevention, and fake registration detection—safeguard verification budgets and critical transactions. Real-time risk analysis, adaptive verification, and compliance features (GDPR, data residency options) help prevent fraud, reduce friction, and build lasting user trust across global markets.

Why EngageLab

From secure onboarding to automated engagement and lifelong support, EngageLab unifies verification, communications, automation, and support into one platform—connected by unified lifecycle customer data and powered by native AI. Start with any single product, expand into one unified platform as you grow. Trusted by over 1,000 global brands as the backbone for modern international growth.

Discover the Future of AI-First Engagement

Visit EngageLab.com